Friday, August 28, 2020

Intrusive Misuse of Colons

Nosy Misuse of Colons Nosy Misuse of Colons Nosy Misuse of Colons By Mark Nichol Scholars frequently erroneously present meddling â€Å"colonization† where it isn't really. In every one of the accompanying models, as clarified in the conversation, the colon is unnecessary. 1. Smith was welcome to give the introduction: â€Å"Global Development and Global Practices.† â€Å"The presentation† and the title of the introduction are appositive-one is proportional to the next, similarly as in â€Å"global-improvement master John Smith,† the person’s depiction and his name are appositive-and no mediating accentuation is vital: â€Å"Smith was welcome to give the introduction â€Å"Global Development and Global Practices.† (If the introduction recently was suggested and is currently being indicated, set the title off from the initial segment of the sentence with a comma: â€Å"Smith was welcome to give the introduction, â€Å"Global Development and Global Practices,† yet in any case don't supplant the colon with a comma. Likewise, if the wording is â€Å"Smith was welcome to give an introduction on the subject of . . .,† the portrayal of the theme is only that-a depiction and ought to be lowercase and not encased in quotes. 2. A powerful consistence program will include: administration and the executives oversight, approaches and methodology, preparing, observing, quality control, and autonomous review. When incorporate or incorporates (or â€Å"consist/comprises of† or a comparable word) goes before a rundown, a colon is pointless, similarly as it would be between any action word and any single thing or thing phrase related with the action word. This is genuine whether the data is introduced as an in-line list (implying that it is incorporated into the sentence, as here) or it is designed vertically, one thing on a line, regardless of whether with no guarantees or set off with slugs or numbers: â€Å"An compelling consistence program will incorporate administration and the board oversight, arrangements and systems, preparing, observing, quality control, and free audit.† (A special case is if what goes before the rundown is an autonomous provision, for example, â€Å"An powerful consistence program will incorporate the following.†) 3. The executives is secure in the information that it: has thought about every conceivable situation, comprehends the organization’s breakpoint in case of extraordinary situations, and has powerful possibility reaction designs set up. The purpose of the past model is genuine whether or not an action word goes before the colon or, on the grounds that every thing in the in-line or vertical rundown starts with an action word, the colon follows a word speaking to another grammatical feature; the way that a sentence is more broad and complex than if it had basically a one-thing list (for instance, â€Å"Management is secure in the information that it has considered all conceivable scenarios†) is unimportant: â€Å"Management is secure in the information that it has thought about every conceivable situation, comprehends the organization’s breakpoint in case of outrageous situations, and has powerful possibility reaction designs in place.† Need to improve your English in a short time a day? Get a membership and begin getting our composing tips and activities day by day! Continue learning! Peruse the Punctuation classification, check our famous posts, or pick a related post below:What Does [sic] Mean?The Writing ProcessWriting a Thank You Note

Saturday, August 22, 2020

Ema Essay

The principle explanation behind this is the extreme changes set up so quickly with prompt impact. This brought about absence of structure and consistency all through the entire chain stores, as you gave each head supervisor to much self-governance to change the store I. e. style, food menu and so forth , the business culture esteems all in all was lost and that was what made the business a triumph previously. I see a few changes must be made however not all that radically. The loss of business culture and absence of measurement of structure had a ton negative impact in the business particularly segment and human science factor insightful as standard clients hate the progressions and steady change in staff switch, the explanation behind this was staff/chiefs never has any motivation focus to move in the direction of so they would leave after brief time which causes additional consumption cost. Some smart thoughts drawn from the contextual analysis yet introduced in a very unstructured manner Part b) In Study meeting 1 we acquainted an arrangement an analogies with depict a business one of them was business as a culture which is an example of conviction and desire shared by the authoritative individuals. These convictions and desire produces standards that intensely shape the conduct of individual and gatherings inside the association. As you selected new staff with no understanding and gave supervisors opportunity to change each branch just as they would prefer it removed the business personality and culture. The reason for this is insufficient preparing providing for new staff and absence of knowing the root/history of the business. A genuine model is the means by which Disney world select and prepares their staff, in the wake of passing the main stage the second is enlisting at college of Disney land where they experience forty-hour apprenticeship program, worker find out about the history and theory of Disneyland, and the guideline and methodology that oversee work. The manner in which Disney initiates is basic to keep hold of the business morals and culture. Alright however ensure the TMA keeps up center around the set inquiry. Another model by Drennan (1992), who proposed 12 key factor that shape the way of life of the business a portion of these are: The impact of a prevailing pioneer the vision, the executives style and character of the organizer or pioneer in a business regularly affects the worth that the business attempts to advance The historical backdrop of the business †how things has consistently been done The clients of the business who are they and what they anticipate The prize framework and the estimation of execution c) These factor (above) could be valuable to you to address your business issues ambiguous and general later on whenever set up different recommendations are: Practices: These are the rituals, custom and functions of the business. These can take numerous structures, and would incorporate the yearly office gathering, workers and inward site culmination (I'm not catching this' meaning? ). (as referenced previously) Physical structure: these incorporate area, open arrangement or individual arrangement or individual office. Not important in an eatery. Correspondence: Stories of prominent occasions in the past will in general become some portion of the way of life of the business and can impact conduct disclose how this identifies with the case. A typical language: language is normal to numerous business. It is a helpful short hand type of correspondence, but at the same time is impact conduct. Disney representatives are â€Å"cast crew† while McDonalds worker are â€Å"crew Members†. You must be mindful so as to clutch the realities of the case, and not to go off at a digression. Section 2 One of points I discovered fascinating through perusing and participating in conversation (book1 TMA01 Activity 1. 3) through TGF, which was the idea of business culture and whether a business culture can be changed. From the outset I thought how a culture coordinates in a business figuratively and the more I read and investigated the more I comprehended the large job it plays in a fruitful business. Numerous social component of a business isn't self-evident, however there has been endeavors in the scholarly writing to create definition and recognize affecting elements. It is conceivable to see, or feel, that one business is not quite the same as another, and this includes something other than how it present itself to the outside world.. During our conversation on whether a business culture can be transformed, I felt that as human we need to adjust to new societies to see one another so for a business is basic for changes to be set up to modernize the business culture where expected to develop the business. Some key elements impacting society are: Which industry or area he business is in, and how much and what sort of rivalry it faces The systems and arrangements inside the business †ever-advancing, yet regularly a decent pointer of hidden qualities. The prize framework and the estimation of execution Good outline Where is your references list? Where is your statement check? Stamping GRID Part I Maximum Marks Your Marks Question 1 (an) Identify the issues looked by Lodge Bistro that identify with the investigation meeting picked Explicit recognizable proof of the examination meeting chosen20 List of problems106 Why these are issues and how these influence Lodge Bistro1814 Total imprints Q1(a)30 20

Friday, August 21, 2020

Topical Listing of the Hard Sayings of Jesus Essays -

Topical Listing of the Hard Sayings of Jesus I have attempted to organize the hard idioms as indicated by comparative subjects. I am certain that I have not made a satisfactory showing, and there are better approaches to assemble the, so please don't hesitate to recommend your own groupings. I urge you to discover a topic and afterward study and instruct on the points comparative with that topic. I purchased two duplicates of G.F. Bruce's book, so please let me know whether you might want to obtain it. If you don't mind send me takes note of that you might want posted on the web. Fellowship 1 Eating the Flesh and Drinking the Blood of the Son of Man 21 (Zagnoli) 66 This Is My Body... This Is My Blood 236 (Zagnoli) Sabbath 4 The Sabbath for Man 32 Absolution 2 The Son of Man Forgiving Sins 26 3 Not the Righteous however Sinners 29 18 If You Do Not Forgive Your Brother 77 Passing 5 Not Dead however Sleeping 35 51 The Great Gulf 189 Christ Paid the Penalty 70 Why Hast Thou Forsaken Me? 248 68 Why Are You Here? 243 Christian Lifestyle 6 Saltless Salt 37 (Mateko) 57 The Cursing of the Fig Tree 208 (Mateko) 60 Render to Caesar 214 (Mateko) 7 The Old Is Better 40 (Mateko) 8 One scribble or One Tittle Shall in No Wise Pass 42 (Mateko) Responsibility/Discipleship 29 Hating One's Parents 119 40 The Son of Man Has Nowhere to Lay His Head 159 37 Taking Up the Cross 150 46 Sell What You Have 174 39 For or Against 157 41 Let the Dead Bury Their Dead 161 42 Looking Back 164 56 The Wedding Garment 206 20 Pearls before Swine 86 24 Go Nowhere among the Gentiles 104 Lowliness 53 The Rate for the activity? 195 54 The First Will Be Last 199 44 The Elder Brother 169 Riches 46 Sell What You Have 174 48 The Camel and the Eye of a Needle 180 49 Serving God and Mammon 184 47 Give for Alms What Is Within 178 50 Using Unrighteous Mammon to Make Friends 186 60 Render to Caesar 214 Earnestness of Sin/Repentance 11 Plucking Out the Right Eye 54 13 Eunuchs for the good of the Kingdom of Heaven 63 9 You Fool! Merits Hell Fire 49 62 You Brood of Vipers 221 19 Lead Us Not into Temptation 81 Marriage/Purity/Oaths 10 Adultery in the Heart 52 12 Divorce and Remarriage 56 14 Do Not Swear at All 66 Love for Enemies 15 Turning the Other Cheek 68 16 Love Your Enemies 72 17 You Must Be Perfect 74 Confidence 58 Faith That Removes Mountains 210 52 Will the Son of Man Find Faith on Earth? 192 26 Let the Children First Be Fed 110 Eschatology 63 This Generation Will Not Pass Away 225 64 There the Eagles Will Be Gathered Together 231 38 The Kingdom Coming with Power 153 69 You Will See the Son of Man 245 25 You Will Not Have Gone through All the Towns of Israel 107 Profound Warfare 28 Violence and the Kingdom 115 30 Casting Fire on Earth 122 31 How I Am Constrained Until It Is Accomplished! 125 32 Not Peace however a Sword 130 33 The Fall of Satan 133 36 Get behind Me, Satan! 146 67 Let Him Who Has No Sword Buy One 240 Political race/Salvation/God?s Sovereignty 23 Seeing and Not Perceiving 99 55 Many Are Called, But Few Are Chosen 202 65 I Do Not Know You 233 51 The Great Gulf 189 21 The Sin against the Holy Spirit 88 27 Who Is Greater Than John the Baptist? 112 35 You Are Peter 139 Trinity/Nature of God 34 The Father and the Son 136 45 Why Do You Call Me Good? 172 59 Neither Will I Tell You 212 61 Call No Man Your Father 218 43 1 Will Warn You Whom to Fear 166 22 No Sign 94

Tuesday, May 26, 2020

Essay Topic - Choosing the Right Topic For Your English Novel Essay

Essay Topic - Choosing the Right Topic For Your English Novel EssayEnglish novel essay topics tend to involve a large number of issues relating to the nature of a novel, the creation of it, and the performance of it. Although topics related to these are rather varied, the major topics will cover the following.The first is to assess the extent to which it is a work of literary excellence. This can include critiques of a work's writing style, its presentation of the plot, its characterizations, and its theme. It may also focus on the author's emotional response to a work, such as how the author felt about their own and the characters' situations at the time of writing. Many times, this can include other views on the form, like the ideas of plot development and the audience's response to them.Point out the ways in which this book could serve as an example to your own and to the readers' next novel. Discuss the criticisms and debates that you would have if you were to write a similar wor k.Discuss the changes that could be made to the book, whether it should be split into parts or relocated, and discuss the possible transitions to make between scenes. This can include points of view that you may choose to revise or to change. Discuss whether the treatment of these ideas would be appropriate for another work. Discuss the ways in which the book could be restructured to appeal to more than one reader.Point out that if the story itself is not truthful, it will not do its readers any good. It may need to contain embellishments to even begin to get through to readers. However, this is a fact, not a value judgment.Encourage readers to consider whether they would find this a very interesting look at the world of a piece of literature. Suggest that this could serve as a point of discussion and debate with others who love to write, and those who know nothing about writing. Suggest that this might be an entertaining diversion for readers who would otherwise not have had time t o read or enjoy a novel.As always, remember that the goal of this article is to provide you with a list of the finer points, and not to imply any sort of method for finding the perfect topic. You should always keep in mind the best source of information for finding the best topics for your essay is a good English novel essay topic search engine. This is a reliable way to find quality essays from authors who wrote excellent works of literature.

Friday, May 15, 2020

Is Addiction A Powerful Force - 1548 Words

Addiction is a powerful force, that has the potential to worsen and even end lives. The complex interplay of biological, environmental, social, and behavioral factors puts addicted individuals at great personal risk. While opioid addiction has commonly been viewed as an urban issue, in recent years increasing attention has been paid to the foothold it has gained in rural America (U.S. DHHS, 2012). As rates of drug addiction rise throughout the Midwest and Ohio, rates of hospitalization and drug poisoning deaths also increase. While extant data does not elucidate a causal relationship between these variables, strong correlations are evident. Furthermore, the lack of information about this issue highlights the need for more accurate data†¦show more content†¦DHHS, 2012). Widespread opioid abuse is a relatively recent phenomenon, particularly for rural populations (Rudd et al., 2016; U.S. DHHS, 2012). Trends suggest that increases in drug abuse have led to increases in hospital izations related to drug poisoning, or overdoses (Rudd et al., 2016). Longitudinal data explicitly capturing the relationship between drug abuse and hospitalizations is scant, thereby highlighting the need for more accurate record-keeping; however, current data does suggest a need for more effective emergency responses for rural populations (Unick, Rosenblum, Ciccarone, 2013; Rudd et al., 2016). Background information about risk factors associated with the behavior When studying any public health phenomenon, it is imperative for researchers to examine the interplay between contextual facts that influences population health outcomes. Biological factors and early childhood events significantly influence adolescent behavior, at which point many young people begin experimenting with substance use. Research has identified that subpar prenatal neurological experiences and family history of substance abuse disorders are predictive of substance use in young adulthood (Bastra, Hadders-Algra, Ormel, Neeleman, 2004; Courtney Polich, 2009; Kreek, Nielsen, Butelman, LaForge, 2005; Malone et al., 2004). Further, association between parental substance abuse and substances abuseShow MoreRelatedAddiction : A Powerful Force1385 Words   |  6 Pages Introduction Addiction is a powerful force. The complex interplay of biological, environmental, social, and behavioral factors puts addicted individuals at great personal risk. While addiction has traditionally been viewed as an urban issue, in recent years, increasing attention has been paid to the foothold opioids have gained in rural America (U.S. DHHS, 2012). As rates of drug addiction rise throughout the Midwest and Ohio, rates of hospitalization and drug poisoning deaths also increase. WhileRead MoreDrug Policy And Funding Has Not Changed Much Over The Past Two Decades1505 Words   |  7 Pagesto use the same methods, expecting different results. It is clear to see that the United States still has a policy of criminalizing drug users and not the treatment of them. Treatment and prevention of drug addiction in the United States needs to be a priority for many reasons. Drug addiction is affecting individuals and families from all different backgrounds across the United States. According to the Substance Abuse and Mental Health Services Administration [SAMHSA] (2016), â€Å"In 2014, about 21.5Read MoreCause and Effect of Pornography797 Words   |  4 PagesPornography â€Å"Pornography is a multi-billion industry so powerful it drives the direction of much media technology.† (Jensen, 2007) The annual revenue in pornography business is $12 billion here in America and $57 billion worldwide. According to the reports every second more than 28 thousand-Internet users are viewing pornography and typically do it during working days. Although it is impossible to deny pornography in economic force, Jensen stated that the effect of pornography in the industryRead MoreOpioid Addiction Develops And Perpetuates From A Carefully Arranged Interplay Of Six Factors1556 Words   |  7 PagesOpioid addiction develops and perpetuates from a carefully arranged interplay of six factors: 1. Pleasure 2. Reinforcement 3. Tolerance 4. Withdrawal 5. Cravings 6. Social, medical, or legal problems Addiction typically develops when all six factors follow their natural course. These six elements form the basis of what I call the â€Å"Addiction Jigsaw Puzzle.† Let’s look at each of these six factors in the order they usually develop. PLEASURE It is human nature, often unconsciously driven, to chooseRead MoreThe Problem Of Overcoming Addiction1529 Words   |  7 PagesOvercoming addiction is a lifelong struggle and one that takes a lot out of a person. People have to fight against the urge to use every day, and sadly that fight is often lost. However, many people are turning to hypnotherapy in their fight against the rigors of drug addiction. That s right: they are literally getting hypnotized to stop using drugs. This might sound like a far fetched scenario from a silly B-movie, but it is actually a proven and scientific way to beat addiction. UnderstandingRead MoreRhetorical Analysis : `` Love Song `` By Steven Tyler Essay1662 Words   |  7 Pagesresult of his career crippling drug addiction and the overwhelming success that emerged from the ashes of his past. Steven Tyler creates rhythm and flow in lyrics by utilizing parallelism between phrases and verses in his song. The main notion of a musical piece is to be memorable and melodic. Tyler constructs this melodic pattern by comparing and contrasting concepts in similarly structured phrases. These slightly contrasting ideas are presented similarly to force movement into the rhythm, â€Å"I walkRead MoreThe Rock Band Aerosmith s Success Story Essay1666 Words   |  7 Pagesresult of his career crippling drug addiction and the overwhelming success that emerged from the ashes of his past. Steven Tyler creates rhythm and flow in lyrics by utilizing parallelism between phrases and verses in his song. The main notion of a musical piece is to be memorable and melodic. Tyler constructs this melodic pattern by comparing and contrasting concepts in similarly structured phrases. These slightly contrasting ideas are presented similarly to force movement into the rhythm, â€Å"I walkRead MoreThe Drug Of Drug Addiction Essay1270 Words   |  6 PagesWatching my older brother struggle with drug addiction has taught me more in my life than anything else. He was a smart kid with a good head on his shoulders.   As he grew older he made some unwise choices with regard to substance abuse that quickly turned into a full blown addiction lasting over five years and landed him in and out of four different rehabs.   He was striving to get clean, but every time he took one step forward he fell three steps back.   Taylor entered Drug Court, after finding himselfRead MoreGary Tyler s The Lead Singer Of Aerosmith Essay1685 Words   |  7 Pageslisteners. Although Tyler’s song appears to be just another cliche love song, the ballad capitalizes on parallelism, nostalgic imagery and diction, and ambiguity to expose the tremendous loss he suffered as a result of his career crippling drug addiction and the overwhelming success that emerg ed from the ashes of his past. Reminiscent upon his history, Tyler begins his recollection with parallelism. Tyler experiments with parallelism in his lyrics to create rhythm and flow between verses and phrasesRead MoreAddiction : The Problem Of Addiction939 Words   |  4 PagesThe amount of damage that addiction brings into people’s lives can be staggering. Society’s perspective of addiction can either help or hinder the problem. Some addictions are seen negatively by society while others are not recognized as harmful. Some perspectives view the issue moralistically, creating shame regarding the problem. This approach is rarely helpful when dealing with the problem of addiction. Psychology, through a biopsychosocial model, attempts to offer a scientific perspective. This

Wednesday, May 6, 2020

How Food Security And Hunger Are Huge Issues - 3133 Words

Chauntelle Ong (#0907515) ENG-200: Professor Wright Abstract This article introduces how food security and hunger are huge issues nowadays regardless of the advancement of technology and improvement in quality of lives. Obtained from (â€Å"National Geographic,† n.d.), by 2050, there will be approximately 9 billion people, which will result in greater demands for more crops to feed livestock like pigs and chickens. The farming practices to meet these demands are non-ecological and ineffective. This paper outlines the current environmental issues that our world is facing, and expounds on the strategies of utilizing social media to educate people about environmental issues and food ethics. The research methods used in this paper are scholarly articles, data from National Geographic and international non-profit organizations. This research paper also concludes on how to profitably manage and explore the precise technology and food ethics to feed a growing world sustainably and promote healthy living standards. Keywords: digital age, social media, technology, Internet, population, food, security, hunger, malnutrition, sustainable, healthy eating, diet, future generations, food ethics RAISING AWARENESS OF GLOBAL ENVIRONMENTAL ISSUES Today, the world population is 7.3 billion with an average of 360,000 births a day (Worldometers, 2015). Out of the 7.3 billion human populations, there are more than two billion people suffering from malnutrition and that accounts for more thanShow MoreRelatedHow Hunger Can Be Reduced in the United States Essay1376 Words   |  6 PagesHow can hunger be reduced in the United States? In order to reduce hunger, every possible cause must be addressed. Climate changes, natural disasters, wars, and lack of aid are just a few causes of hunger and food insecurity. These issues can be dealt with nationally and locally. Nationally, there need to be programs and policies in place that give access to resources and the ability to sustain those efforts. To reduce hunger in local communities, more support needs to be given to farmers and marketsRead MoreThe Universal Declaration Of Human Rights Essay1090 Words   |  5 Pageswere in support of the zero hunger challenge: â€Å"The Universal Dec laration of Human Rights; Voluntary Guidelines to support the progressive realization of the right to adequate food in the context of national food security; ILO Declaration on Fundamental Principles and Rights of Work; Global Strategic Framework for Food Security and Nutrition; Voluntary Guidelines on the Responsible Governance of Tenure of Land, Fisheries and Forests in the Context of National Food Security; Principles for ResponsibleRead MoreHunger In Rwanda. Dealing With Hunger In Rwanda Is A Major1324 Words   |  6 Pages Hunger In Rwanda Dealing with hunger in Rwanda is a major concern for their country today and has become a global issue. Exploring what makes this country a place where it is a struggle to provide the resources needed to be a thriving society, from jobs to the basic necessities like food and clean water are so rare. How can such a tall task to address the hunger situation be solved? What causes these issues and how can it all be turned around? The differences between, increasing jobs in RwandaRead MorePoverty And The Hunger Epidemic1659 Words   |  7 Pagesmeans to feed themselves or the security that they will eat again. The lands no longer bear fruit and cannot provide for those who counted on them to both survive and make a living. One such example is Ethiopia in Africa, and it is a hot zone of the hunger epidemic. Poor nutrition causes nearly half of the deaths in children under 5 ( 3.1 million children each year), as well as on a lesser note 1 in 4 of the world s children have their growth st unted because of hunger. Meanwhile agriculture is a stapleRead MoreThe Problem Of Hunger By Bill Gates992 Words   |  4 Pagesarticle explaining his goals on farming. One of the main goals that many people hope to accomplish is world hunger. Many of the article explain what the goal is and how they think it can be solved. There are many contributions to hunger such as farming and nutrition. Many people around the world have been and will continue to suffer from hunger if nothing is done about it. Hunger is a huge problem in Africa and there are ways that people are trying to solve it starting from the beginning such asRead MoreGenetically Modified Organism ( Gmo )1267 Words   |  6 PagesAs the number of people in the world continue to increase, it will be joined by an increase in the interest for food. Since the land that is being used for planting is no longer expanding, unless new production innovation is created, the increase in demand for food will raise food prices and lea d to food shortages. There seems to be only one solution to this problem at the moment and that is the implementation of Genetic Engineering, in other words, GMOs. A Genetically Modified Organism (GMO) isRead MoreSustainability And Solutions Of Food1691 Words   |  7 PagesSustainability on food Today, the contemporary world is riddled with several developing, uncertainties with the food security. World population is growing faster, by researching world population by 2050 it will reach 9 billion people on this Earth. Food requirement is expected at over 70% of current levels. Sustainability is important for the food because, it is achieving the level against price rising prices of food, included climate change because climate change is also a huge problem for farmersRead MoreThe United States Department Of Agriculture Essay1282 Words   |  6 PagesThe United States Department of Agriculture (USDA) administers food assistance programs that help provide food for low to no income families. It is their goal to increase food security and reduce hunger by increasing access to food, a healthful diet, and nutrition education for low-income Americans (Caswell, 2013, para. 1). Some of the current nutrition assistance programs include â€Å"the Supplemental Nutrition Assistance Pr ogram (SNAP) and the Special Supplemental Nutrition Program for Women, InfantsRead MoreThe Millenium Declaration Goals 20001758 Words   |  7 Pagesto attain a finer life before the end of year 2015. In this Millennium Declaration, It was chosen by the world pioneers to outline a system for advancement embodying eight Millennium Development Goals (MDG’s): 1. Eradication of extreme poverty and hunger 2. Achievement of universal primary education 3. Promotion of gender equality and empowerment of women, 4. Reduction of child mortality 5. Improvement in maternal health 6. Combating HIV/AIDS, malaria and other diseases, 7. Ensuring environmentalRead MoreThird World Countries731 Words   |  3 Pagesa highly debated issue not only in the United States but in third world countries. There are arguments stating that with the help of genetically modified organisms world hunger may be conquered; likewise, there are strong arguments refusing the use of genetically modified foods in developing countries, since GMOs only help feed the already overfed rich. Using genetically modified technology to improve crops in the developing world, is not a solution when trying to end world hunger. Many argue that

Tuesday, May 5, 2020

Marketing Strategy of Australian Sardine-Free-Samples for Students

Question: Write a report on Marketing Strategy of the "Australian Sardine". Answer: Background of industry and product Talking about the background of the sea food industry of Australia, it is known as the valuable contributor in GDP of the Australia. Sea food industry of the Australia has a great level of competition as various big companies such as Mackay Reef Export Pty Ltd., Ocean Exports Pty Ltd., etc. are involved in the sea food industry. In 2007-2008, this industrys contribution towards the GDP of the Australia was $24 million and this figure was near to the agricultural sectors contribution towards the GDP. The regulation authority for this industry is Australian Fisheries Management Authority and they manage all the activities in relation with the fishing in national water while state level agencies manage the commercial and recreational fishing activities in the state waters. While, talking about the Australian Sardine, it is a type of fish and it is a strong flavoured finfish which can also be cooked as a whole and it is quite used in the grilling and tandoori. In 2007-2008, Australian fi sh market contributed a huge share in the GDP and the contribution of Australian Sardine was quite high as 33, 600 tonnes were landed and traded in that year. As this product is quite underperforming the fish market of the Australia, marketing strategies required to develop in relation with this product to enhance its demand and the market share as well. Consumer Behaviour and Market Segmentation Segmentation Geographic: As per this segmentation process, organization needs to consider the audience on the certain basis such as area, locality, etc. In this context, to boost up the market share of the Australian Sardine in the target market, this type of segmentation process could be used. With regards to the demand of seafood in the Australian market, bit promotional activities would work in order to enhance the demand of the Australian Sardine (Armstrong, et. al., 2015). Demographic: In this type of segmentation and targeting the audience, people are targeted on the basis of their age, income, social class, etc. and in order to enhance the demand of the Australian Sardine, this process will work as the price of the product is not such high. Hence, it is affordable and targeting the audience with this process will be beneficial for the organization. Psychographic: This type of segmentation process is different and in this process, people are targeted on certain basis such as their lifestyle, values and personalities. As Australian Sardine is a seafood product and it comes in non-vegetarian food category, hence; bit attention is required while targeting audience because targeting the person with vegetarian food preference would not acquire positive results for the organization as well as it will hurt the values of the particular group of people. Behavioural: In this type of segmentation process, people are targeted as per their behaviours because the behaviour of the people may differ. As well as it is a seafood product, hence; behaviour of the people is crucial concept in terms of targeting the audience. The people who will prefer the non-vegetarian food category should be targeted in order to attain adequate results. Selection of the Target Market Selection of the target market should be done on the basis of the market research and through the market segmentation process. These are the criteria through which consumer decision making process becomes quite simple and to attain more positive results in terms of market selection, organization could apply the following criteria in order to gain the adequate results: Identifiable: The target market selected for enhancing the demand and the market share should be same in some relevant way. For promoting the seafood i.e. Australian sardine, non-vegetarian and the seafood lovers should be identified (Brandt, Cazzaniga Hann, 2011). Measurable: Under these criteria, the demand of the seafood and especially the Australian Sardines demand in the target market will be compared with the last year so as to determine the scope of enhancement of the products market share (Fischer, et. al., 2011). Sustainable: The new product should be marketed in the target market with reviewing its future demand. If in a particular market, rate of non-vegetarian is declining continuously then, promotion of the new product will not acquire positive results for the organization from the particular area (Cornelissen Cornelissen, 2017). Reachable: In order to promote the Australian Sardine, targeted audience should be reachable with the available distribution and the communication strategies. With the help of this, organization would be able to promote its products features in the target audience effectively. Actionable: Under this step, organizations target market must be capable enough so that the aspects of marketing mix technique could easily be implemented. The best approach will be identifiable approach for targeting the consumers for promoting the Australian Sardine. This will help them to enhance the demand of their product in the non-vegetarian food as well seafood consumer market. Their needs will be quite similar and promoting the Australian Sardine in those markets will help the Australian government to gain enhanced revenues (Czepiel Kerin, 2012). Consumer Decision making process This process consists of five steps i.e. need recognition, information search, evaluations of alternatives, purchase and post-purchase behaviour. With the help of these steps, organization could easily found the adequate way to communicate with the consumers in order to influence the audience towards the product. The steps involved in this procedure does not require to be followed in the same manner, it can be moulded as per the requirement of the seafood industry as well as the buying stage of the consumer and the financial status (Ang, Benischke Doh, 2015). (Source: Zkjadoon, 2016) Marketing Mix Product: Australian Sardine is a seafood type of product and the speciality of this item is that it could be cooked as a whole, it could be grilled too. In 2007-2008, this products demand was quite high in respect of all the items available under seafood. In order to enhance the demand of the product in the target market, products features such as vitamins and protein present in the Sardine fish are the best components which could be promoted (Greer Ferguson, 2011). Price: Price of the product is quite affordable enough so that all the segments of the consumers could purchase the product. Apart from this, appropriate pricing strategy such as cost-effectiveness could be used in order to make the price of the product an important factor for raising the demand of the product in the target market (Angeloska-Dichovska Mirchevska, 2017). Place: Distribution of the product plays vital role in enhancing the demand of the product. This product should be made available to all the nearest stores of the consumers; this will help the consumers to get the Sardine fish easily. Apart from this, freshness of the product should also be concentrated and for that, organization needs to adopt adequate quality measures in terms of keeping the product fresh (Gregor Hevner, 2013). Promotion: Various mediums are available in the market in order to promote the product with regards to enhancing the demand of the product. As it is a consumable item, the best technique for the promotion of Sardine fish will be making the availability of this item in various forms in the reputed restaurants of the target market. Apart from this, its features and the advantages could also be used for promoting the product in the target market. Other techniques such as internet mediums, social media platforms, etc. could also be used in terms of enhancing the demand of the product. Integrated Marketing Mix It is a technique through which organization could approach to its targeted audience in an effective manner with the help of integrated marketing communication channels. Mediums such as advertisement, making public relations, direct marketing, social media and the sales promotion techniques could be used in order to communicate with the targeted audience. This is the approach though which the marketing mix techniques value raises. The more organization will communicate with its consumers and with the target market, the more demand of the product could be raised (Akaka, Vargo Lusch, 2013) Branding Strategy Australian Sardine was enjoying a great level of success at certain point of time but due to rise in the choices of the seafood items, its demand and the popularity gets declined. In order to enhance the demand and the positive image in the target market, development of the brand is quite necessary step. With the help of branding strategy, Sardine fishs importance could be raised as well as the lost market share could also be regained. Developing brand is the crucial element to set up a positive image of the product in the target market (Aaker, 2010). Setting up the goals, being flexible as per the market conditions, short-cuts should be avoided, etc. are some of the methods involved in setting up the effective goodwill in the target market. Providing adequate qualitative items at reasonable price, taking consumers feedback at serious note, etc. are ways through which consumers could be influenced towards the Sardine fish (Mohammed, Mohammed Tahir , 2014). Marketing Activities These are the activities through which consumers daily or regular routine could be broken in order to gain some competitive advantage and to enhance the demand of the product. Pricing activities, promotional activities, product placement, packaging and labelling, etc. activities are included. These all are used to change the consumers behaviour and the perception towards the product in order to make the consistent and enhanced demand of the particular product. In this scenario, marketing strategies in relation with the Australian Sardine will be discussed in order to interrupt the routine behaviour of the consumers. As consumers of the target market are diverted towards the other seafood products except the Australian Sardine and in order to enhance the demand of the Sardine fish in the target market, packaging and the labelling of this product will be improved so that consumers could be influenced towards the promoted product (Helms Nixon, 2010). Packaging and Labelling: This is the strategy though which organization could attract the consumers towards the product. Improved packaging is the crucial feature of this product as this is a consumable item. Preservative packaging would be a better option as this will help the product to keep safe and fresh. Apart from this, appropriate labels such as mark of non-vegetarian item as well as the other specifications should be pasted on the products packaging so that consumer could attain all the adequate information in regards with the Sardine fish (Johnston Bate, 2013). Merchandising: This is another crucial factor and the strategy which could be used in order to enhance the market share of the product in the target market. It is the process under which particular product is displayed using visual displays, product design, packaging, pricing, etc. Showcasing the attractive features at discounted rates is another important factor which could be used in order to promote the Sardine fish to regain its lost position (Kim Hyun, 2011). Marketing Collateral: Media strategies are used to enhance the sales promotion and this strategy is quite impressive and effective in terms of enhancing the sales of the particular product. Under this strategy, organization could also use the tag line, attractive line or message in order to influence the consumers with the appropriate brand name. And all these methods could be used with the help of media platforms for maintaining the balance between the information, promotional content so it could extract positive outcomes (Klein, 2016). Conclusion From the aforesaid information, it can be concluded that the Australian Sardine is quite impressive item which lies under seafood category. Australian fisheries had contributed a vast amount towards the GDP of the Australia in 2007-2008 and Sardine fish was the major source for fishery market of Australia. In order to regain the lost market share, various marketing strategies had been discussed under this report in order to enhance the demand of the product in the target market which was selected as per the various segmentation criteria. 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